Project Portfolio

CAMERON Communications develops and executes all projects with insight, experience, creativity, and a commitment to achieving results. We’ve been recognized with numerous nominations and awards for our outstanding work. Recent projects include:


vhalogoVHA Home Healthcare
We were delighted when VHA Home Healthcare selected CAMERON Communications to develop a robust digital marketing strategy for Toronto’s Hoarding Support Services Network, a network of 16 partner agencies working to address the needs of those impacted by hoarding disorders as well as to provide an online portal for employee education, training, resources and discussion.


opheaOPHEA (Ontario Physical Health Education Association)
We were thrilled when OPHEA contacted us for leadership and support
in developing the ideal messaging for a digital toolkit supporting Rowan’s Law Day and concussion awareness in Ontario schools. We couldn’t be more pleased to be working with this organization in their quest to support healthy schools and healthy communities. See the toolkit.


ccabhi_logo_webCentre for Aging and Brain Health Innovation
The Centre for Aging and Brain Health Innovation (CABHI) is the result of the largest investment in brain health and aging in Canadian history – and together with their partners and supporters, they’re reinventing the way people grow older. When they needed their first-ever annual report written, they came to us. We’ve also shared our digital and social media expertise with their team; developed promotional material to share with potential partners, and helped them refine their template for request for proposals.


Tennis Canada
In 2015, Tennis Canada embarked on a complete re-branding designed to inspire Canadians of all ages and abilities to pick up a tennis racquet, hit some balls, and share their stories. As a senior marketing communications expert and leading Canadian lifestyle writer, CAMERON Communications Principal, Catherine Cameron, was sought to serve as the organization’s National Ambassador, Active Living and senior lifestyle writer.


Urban Poling
Walking more is the single best thing most Canadians can do to improve their health. So why don’t people choose to walk more than they do? We were delighted to support Urban Poling with digital refresh, a robust social media strategy, an ambassador/key influencer program, an all-new Walk@Work Program to meet the needs of North American businesses ready to invest in employee health, and an ongoing content strategy.


Toronto Hoarding Support Services Network

Hoarding is a mental health concern, as well as a legal, health, and safety concern – and it’s estimated that between two and five per cent of the Canadian population has a hoarding problem. After extensive consultation with Toronto Hoarding Support Services Network partner agencies, and in order to meet the information needs of those affected by hoarding, CAMERON Communications developed a website and social media strategy to extend the group’s vital messaging.


ParticipACTION
CAMERON Communications worked intensely with ParticipACTION over a number of years. In fact, Catherine served publicly as the organization’s National Ambassador, Active Living and as a media spokesperson, giving dozens of radio, TV and print interviews on the subject of physical activity and its vital role in the achievement of optimal health, particularly for children. Catherine also served as senior writer for the organization, writing hundreds of features about healthy, active living and sport participation. CAMERON Communications also launched the organization’s inaugural social media strategy, managing its presence across multiple platforms for many years.


DeerFields Clinic
Canadians know the choices they make every day impact their current and future health – and can even help prevent disease. Thanks to DeerFields Clinic, Canada’s foremost medical clinic specializing in managing the biological aging process, clients can benefit from personal health programs that incorporate precisely chosen medicines, therapies and customized lifestyle advice enabling them to take control of their health and quality of life. By way of a robust digital and content-driven social media strategy CAMERON Communications designed and implemented for their unique needs, DeerFields is acquiring new business at an unprecedented rate; is gaining traction as a Canadian health and lifestyle brand focused on prevention and healthy aging; and is positioned as a professional and generous contributor of expert healthy lifestyle content. Catherine is so passionate about this client’s mission to inspire optimal health that she writes a healthy lifestyle column on their behalf.


Medcan Clinic
CAMERON Communications was hired by Medcan Clinic to develop a communications strategy that took into account, the company’s business-to-business and business-to-consumer needs. Auditing the company’s practices informed an all-new marketing communications strategy that resulted in a simplified web presence, a content-driven social media strategy, and content designed specifically for the needs of the company’s corporate clients.